Amazon brings competitor to Apple and Google Wallet Pay for mobile apps

Oct

31

2015

Amazon seems to want a bigger role to play in the digital payments market. The online store comes with a payment button that developers can use in mobile apps. In addition, Amazon also wants websites play a greater role.

Amazon logo The statements are derived from Amazon CEO Patrick Gauthier, who is in charge at the company about the payment, in an interview with Re / code. The intention is that the existing electronic payment service Pay with Amazon is made suitable for use in mobile applications developers can then use the service to make payments via Amazon walk. Because Amazon worldwide 200 million customers, it would be easy for many users to use the stored payment information in other places, so is the thought.

Pay with Amazon was already available for some time for retailers for use within websites. Amazon also wants it to play a greater role; The online store is committed to providing more companies with loyalty. Up to now, Pay with Amazon currently no large customers to bind to know itself, and it is the use of the payment button, in practice, therefore, limited.

According to Re / code does the mobile payment service from Amazon even less easily than competitors like Apple and Google Wallet Pay. So payments must be confirmed via the browser, allowing the user so the application in which the purchase is made to leave. Moreover, Amazon also not yet built support for NFC payments.

It also criticized the payment of Amazon. Because the company also sells stuff would obtain insight into transactions with competitors benefit. Amazon says that the payment has been disconnected from the rest of the company. In the past year, the use of the service has grown 180 percent, but exact figures of the number of customers are not there.

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