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AMD: Polaris is affordable to bring vr to the general public
AMD intends to bring virtual reality to the general public by making affordable graphics cards with Polaris GPU. AMD expects its Polaris GPU will be cheaper than Nvidia cards based on the Pascal architecture, but does not mention prices.
AMD CEO Roy Taylor said in an interview with Ars Technica that the company’s’ total addressable market “for Fr wants to increase considerably by delivering affordable graphics cards. The addressable market consists of people who have a system that meets the system requirements for VR headsets.
For the Oculus Rift and HTC Vive for example a GTX 970, R9 290 or higher is recommended. Currently, according to Taylor globally about 7.5 million people with such a system and therefore the market is too small for developers to put a lot of money in making VR games.
Taylor betting that Nvidia Pascal GPUs will cost between 600 and 1000 dollars and that with such video cards for the Sun market will not be greater. He is firmly convinced that this will happen with the Polaris GPUs, which should be significantly cheaper. An award he did not however mention.
The statement seems to suggest that there are affordable video cards come with Polaris GPU, which are fast enough to run VR applications. It could for example include cards similar performance as the R9 290 and 390 drop, but are cheaper.
According to rumors, the most powerful version of Polaris 10 would speed comparable to the GeForce GTX 980 Ti. If AMD manages to sell such a video card for a mainstream price, that would mean a breakthrough in terms of price performance ratio. But whether that will actually happen is the question. Taylor stressed with his statements Polaris a mainstream GPU and is not a high-end video card. Probably the Fiji-based R9 Fury- and Nano cards will remain in the range. It thus seems likely that Polaris is not directly faster than the current generation, but particularly expensive graphics cards allowViewing:-195
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