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Analysts believe that the yield of the new iPad will reduce the demand for laptops
IV quarter accounted seasonal rise in demand, but this year for the notebook market may be an exception because of several factors, it is believed members of the supply chain. Among the main factors, in particular, called the release of the new generation of iPad.
According to analysts, the recently released smartphones iPhone 6 and iPhone 6 Plus, as well as next-generation iPad tablet, which is expected to debut this month – all of this will affect the sales of laptops. Potential buyers of laptops may prefer to spend the money on the “Apple” products.
Another factor that will reduce the demand for laptops in the midst of the seasonal rise, plans called Microsoft and Intel in the first half of 2015 to launch a new platform Wintel. More specifically, in February 2015, will start serial production of 14-nanometer processors Broadwell-Y, which Intel will present at the end of the year and the second quarter of 2015 is expected to yield the commercial version of Windows 10, recently became available in the form of pre-technical version.
It is clear that buyers now will not be in a hurry to part with money, expecting a yield of more modern devices. Thus, the expectation of a new generation of software and hardware solutions have a negative impact on sales of laptops in this quarter.
According to the newspaper Re / sode traditionally publishing accurate information about the products Apple, the announcement of a new generation of iPad will be held on October 16 . It is expected that the company will introduce the second generation iPad Air, as well as a third smaller version of the tablet iPad mini. Experts do not rule out the emergence of models, including the golden color. In addition, Apple presents iMac with Retina display and full version of the desktop operating system OS X Yosemite.
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