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Apple confirms the opening of the first stores in South East Asia
The company Apple certainly it will open its first store in Southeast Asia, particularly in Singapore, and in order to increase its presence in the smartphone market rapid growth in that region.
The company began quietly recruiting staff who will work in the store and management, and the day Angela Ohreinndts vice president of Apple’s retail and online stores that Apple store is coming already.
Said Angela Ohreinndts in a statement: “We have more than 900 employees wonderful work for us in the contact center and are very pleased to start a contract with the team that will open its first store for Apple in Singapore, which is considered a great international city and destination of the task of shopping,” she said, “We are eager to provide entertainment, education and services We love Apple customers all over the world. ”
Apple did not reference to the schedule, which will open the store in it or store location but sources confirm the Apple company to allocate space and secured in the Knightsbridge area, specifically in the Orchard Road, which is the beating heart of the commercial market, in accordance with the current tenants of the land who claim that they had to evacuate the building first store for Apple.
And Apple currently uses a combination of licensed retail partners and third-party carriers and shop online for the sale and marketing in Southeast Asia.
Singapore is one of the first countries that the launch of Apple’s new products and the building so the step shop fragmentation there is a very logical in order to expand the company’s footprint in the region.
It is not clear whether Apple plans to add more retail stores in other parts of Southeast Asia, and the region is considered a focal point for Samsung and Chinese companies manufacturing smartphones such as OnePlus and Xiaomi.
The IDC analysis company reported this summer that sales of smart phones in all parts of Southeast Asia, which has a cumulative population of over 500 million people and the population grows by 66% year-on-year and amounted to 24 million phone between the months of April and June.
Although the figures are much lower numbers for the Chinese market or the US, but that the regional market in Southeast Asia is considered saturated and very active in terms of growth, unlike China andViewing:-106
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