Apple hired another top manager Burberry on the eve of the start of sales of Apple Watch




At Burberry, specializing in sales of luxury goods, Chester Chipperfield was responsible for the “user experience and digital design for all channels” and “actively participated in the digital retail sales.” In the transition to the ranks of former subordinate employees Apple was interested head of retail Apple Angela Ahrendts.

Chester Chipperfield – the third employee of the British retailer Burberry, who went to work for Apple. First became CEO Angela Ahrendts . In May last year, she took the position of senior vice president, responsible for the development of retail business and online stores Apple. In August last year, Apple hired the former director of the Social Networking Burberry Musa Tariq . In his new job, he was appointed head of digital marketing. Tariq will be actively involved in the promotion of Apple Watch in social media.


When the smart watch Apple will go on sale, official information yet. In September, the heads of Apple, presenting a novelty, noted that the start of sales is scheduled for early 2015. And not so long ago, Angela Ahrendts said in an address to employees of stores Apple Store, Apple Watch that will hit the market next spring, after the Chinese New Year.

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