Apple is still the leader in the tablet market, Samsung – in second place




Apple continues to lead the tablet market, despite the heightened competition from manufacturers of inexpensive gadgets. The company left behind Samsung, ASUS, Lenovo and other vendors. On the situation in the market, experts told the analytical agency IDC.


According to information received, Apple remains the world leader in the tablet market, despite the fact that in the last quarter of the iPad deliveries decreased, compared with the same period last year. As of the III quarter of 2014, Apple sold 12.3 million tablets, which allowed her to take a 22.8% market share. True, it is 12.8% less than in the III quarter of last year.

In second place is Samsung, which has put on the market during the period under 9.9 million tablets. Indicative of the presence of Korean corporations also declined – from 19.3% to 18.3%, although the company has increased its production by 5.6%. Closes the three leaders of the Taiwanese manufacturer ASUS. Its share in the III quarter was 6.5% in the supply of plates in an amount of 3.5 million.

According to analysts, in the IV quarter of 2014 Apple’s share will increase due to the launch of iPad Air 2 and iPad mini 3. But observers do not exclude that in the volumes of deliveries iPad can “make adjustments” presented by the growing popularity of iPhone in September and iPhone 6 6 Plus, which have large screens.


According to analysts, in the III quarter of the global supply of tablets reached 53.8 million units, up 11.5% over the previous year, and 11.2% higher than a year ago. In the US release of the devices has increased even more – by 18.5% year on year, thanks to the active season of back-to-school (preparation for the new school year) and the filling of the channel to the “Black Friday”.

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