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Apple talks with U.S. cable provider Comcast on Apple TV
Apple should be in early talks with cable operators Comcast to complete a deal for the set-top box from Apple. This is not about about content, but purely to the Internet line that Apple would like to use preferred so that customers have no interruptions in the retrieval of the content. Apple content to arrive without delay to the customer, no matter how strong the lines are loaded. Net Neutrality? Should be given because Apple does not want to prioritize own data, but directly with its own cable. Also, Comcast could not afford prioritization, since one is in the middle of the acquisition of Time Warner Cable and net neutrality is one of the conditions of the competition authorities.
According to the Wall Street Journal , the development of the Apple TV will allow that content can be seen both live, but at the same time offer an on-demand service. Everything would run across the box from Apple, no matter whether you’re zapping through the channels or resorting to movies / series from iTunes (or other sources). Currently it is usually so that this must be used separately.
Even if the negotiations are still at the beginning and take place only in the U.S., they show which way Apple obviously wants to take. It becomes difficult still, Apple is already for a long time in discussions with rights holders, but has been unable to agree on a mutually acceptable business model.
When Apple’s new TV box or the new service will come to this? Certainly no longer speculated in March, perhaps no longer even 2014. That will come a new TV product from Apple, but probably to no one in doubt.
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