Ascension is facing legal problems even before it is put on the market

Jun

5

2017

phone violates intellectual property rights as it uses a name owned by another company.
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Andy Robben, the new Android smartphone, has just unveiled a new revolutionary smartphone, Essential Phone, less than a week ago , until problems arise that could prevent it from being introduced into the market.

A US company has sent a letter asking Essential, the newly founded company run by Rubin, to stop using the name because it infringes intellectual property rights, and that would “cause confusion”.

Spigen, a manufacturer of accessories and covers, already has a brand called “Ascension” and uses it with a number of its products , and has written to Robin a letter objecting to using the name with the company’s new phone. The letter obligates the emerging company Robin to cease and desist from all uses of its brands including the name “Ascension”.

The company, which Rubin said was founded in reaction to the state of frustration experienced by the technology industry, tried to register the Einshall trademark in the United States twice, but its request was turned down because Spagen already owns the rights of the brand.

Despite the rejection, Rubin and his colleagues insisted on calling their name on the first smartphone, which prompted Spigen to send a letter asking the company to stop using the name, and requested that it respond to the letter before June 15, “Is ready to take any and all measures to protect the Spigen signs.”

The new phone comes with a unique design, offering a full front screen, like the Mi Mix phone it launched last year. Its front camera also maintains its position at the top of the screen that surrounds it from three sides.

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In: Technology & Gadgets Asked By: [17466 Red Star Level]

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