Asus will supply its smart devices with Adblock Plus integration

Dec

19

2015

Asus is the functionality of Adblock Plus integrated into its mobile devices. This makes the company the first to enter into such a partnership with Adblock Plus developer EYEO and offers a product with ‘out of the box’ ad blocking functionality.

According Motherboard Adblock Plus will be Asus part of its self-developed browser on its mobile devices. The devices come with the browser pre-installed and set as default to view it Web pages. Adblock Plus feature is also enabled by default. The Google Play Store reports that the browser currently has between 10 and 50 million installations and motherboard comes with an estimate of 15 million. As with other forms of Adblock Plus are ads on the ‘acceptable ads’-list passed. Possibly requires advertisers to pay to end up on this list. From early 2016 Asus begins with the distribution of smart devices with pre-installed Adblock-capable browsers.

Adblock Plus In a statement on Motherboard enables Adblock-chief and founder Till Farida that he “is very pleased with the new partnership with Asus’ and that this was” just another cry for innovation to advertisers – one that gets harder every day. ” Adblock Plus developer EYEO now also has its own browser released for Android and iOS that can block ads. In addition, since the release of iOS nine possible to develop ad-blocking browser plugins for Safari browser. By adblocking online media that can be partially or fully dependent on revenue from advertising in financial reach severe weather.

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