BBC is experimenting with personalized video service




The BBC is working on a video service that adapts to the tastes and needs of the user. Who wants to use the service must first go through a process of personalization through the smartphone, and videos shown to be adapted to the preferences of the person.

It is a research project, which the BBC on its website explaining what the purpose is. On the basis of a person’s preferences can be adapted various elements in a video. The story can be so knocked over, the background can be changed and can be taken on the color adjustment. The BBC gives the example that deleted scenes can be made from videos, or to scenes from the perspective of a different character. The project is called by the BBC Projective Visual Media.

To determine where the viewer’s preferences to go out must go through a process of personalization. Users must answer questions via an app on the smartphone on their personality. We also look at what songs the user listens. To generate different versions of the videos are parts of the videos, like scenes and songs, cut into several pieces. These various parts can then, on the basis of the user’s preferences, may be combined again into a consistent whole.

In the future, the BBC will also gather information on other ways about the user. Thus, among others reflected on the real-time collection of information, so the video while someone is watching. How these values ​​are, however, should be seen to come out is not yet clear.

The BBC states that the Visual Perceptive Media project not directly as a new service is introduced, therefore making it is unclear whether it will come from the development phase. However, over time there will be released a prototype of the video service to be publicly tested. When it appears, moreover, is not yet published.

The British broadcaster is doing more research to develop new features. For example, last summer a pilot headset developed that acts as a remote control for iPlayer. This system operates by reading out brain signals, which are thus translated into commands to the video player.


In: A Technology & Gadgets Asked By: [22034 Red Star Level]

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