Blendle adds German newspapers and magazines to his kiosk




Blendle, the Dutch online kiosk for newspapers and magazines where users only pay for what they read, spread to Germany. Germans and users in other countries where Blendle operates can read online from today, 37 German newspapers and magazines.

Under the German media that go with Blendle, sit Der Spiegel, Süddeutsche Zeitung, Die Zeit, Die Welt and Handelsblatt. In a blog post writes the Dutch company that there are more than 100 titles from Germany added, but not yet all seem visible. In addition to the 37 titles that are readily available, listed 19 were ‘available soon’, including Express, Welt am Sonntag, Wired and Journalist. Of the remaining tracks, at least 45, is not known when they appear. Blendle has a page set up where all the German media to be accommodated.

An exception in the supply of Blendle is the popular German newspaper Bild. Which is not in the range because publisher Axel Springer believes the strength of the business model of Bild is right in offering a comprehensive package, said a spokeswoman for the German company to the British newspaper The Financial Times. It is unclear whether this will change in the future.

Blendle is an online provider of articles that normally appear in newspapers and magazines, and is also known as the “iTunes for newspapers. The company aims to be to provide a solution to the declining runs of newspapers and magazines, and disappointing revenues from online publications. When Blendle users pay only for what they read, and if they are with their expenses as well could buy the whole publication, they get directly from Blendle gift. The team behind Blendle believes that the online kiosk not afsnoept readers of the print media, but rather to reach an audience that previously was not a reader.

The average article in the online kiosk costs 20 cents. Most major Dutch newspapers and magazines have joined and also the US Wall Street Journal and Washington Post are read via Blendle. The New York Times follows soon. The Flemish Media De Standaard, De Tijd and Knack are also housed at Blendle.


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