Buy a tablet would be more prodigal? Tablet PC far more than smartphone in action shopping traffic

Mar

8

2013

Buy a tablet would be more prodigal? Tablet PC far more than the smartphone in action shopping traffic
Adobe smartphone Tablet PC News

Adobe revealed in a report the Global website from the views of the Tablet PC for the first time beyond the smartphone.

Adobe held in Salt Lake City, Utah, United States 8 “Digital Marketing Seminar” (Digital Marketing conference) released a report, pointed out that the websites in the world an average of 8% monthly page views from the Tablet PC, and 7% of monthly page views from smart phones, the traffic generated by the Tablet PC for the first time beyond the smartphone.

Tablets-vs-Smartphones-Graphic_FINAL

This result is only because Internet users prefer to use the Internet Tablet PC, reading pages of one visit on average 70% higher than the smartphone. This item analysis of more than 1,000 sites worldwide, 100 billion views from Adobe Digital Index.

This item also raised the following points:

In January last year, the consumer tablet online transactions is 54% higher than the smart phones, and 19% higher than the computer;
The year-end shopping season in the United States last year, 13.5% of online shopping is completed on the Tablet PC;
Before this year’s Super Bowl, the growth doubled the tablet appreciate major sports events;
Now, the Tablet PC has become the main device for mobile browsers;
For e-commerce and concentration, the higher value of the traffic from tablet PCs.

Another interesting point is that the retail, automotive and travel sales site has more traffic from tablet PCs, and less traffic from smartphones. However, the telecommunications company’s Web site from a smartphone traffic highest, its the consumer smartphone query and pay their telecom bills.

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