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Chinese are not impressed iPhone 5C
Chinese are not impressed iPhone 5C
Prior to the presentation of iPhone 5C analysts was talking about the fact that Apple is going to position it as a “budget” and will sell the device in emerging markets. In this case, the ideal platform for the implementation 5C experts believed China: the country, Tim Cook has already visited several times this year with a view to concluding a new contract with Chinese operators. The main goal of Apple, of course, was China Mobile – the largest mobile operator in the world with a user base of 700 million people.
Just imagine the reaction of the Chinese, when they realized that Apple does not sell cheap iPhone . While experts predicted a price tag 5C at 350-400 dollars in Cupertino decide to sell the smartphone for $ 549 . And that’s the low-end model.
All is good, too, a similar price you can tolerate, even though it is quite difficult. However, according to the publication Macworld, iPhone 5C to 16 GB without a contract will cost 728 dollars in China! A model with 32 GB of internal memory will cost from China to 864 dollars. It’s incredibly expensive, especially during the rapid fall of the share of Apple in the Chinese market.
Actually, the reaction of analysts does not have to wait long.
The price of iPhone 5C was much higher than previously expected, we could not even think about it. While all that they did – added new colors and increased the performance of the device.
Experts from IDC stand in solidarity with their Asian counterparts.
At Apple would be much more likely if the prices ranged from 350 to 450 dollars, but they decided to do otherwise. This looks like a missed opportunity.
A similar position is held by many Chinese people. Numerous surveys show that only a few are willing to buy iPhone 5C at a stated price.
This is a real premium price. If you look at health, Apple does not make the phone cheaper. It has created a more expensive smartphone to turn the second into the budget.
With such a pricing Apple is simply not competitive in China. The same smartphone Mi-3 from Xiaomi will cost the Chinese at times cheaper – only $ 326. Such experts are waiting for prices from Cupertino.
The other side of the issue – sale contract iPhone. But first, the price for them has not yet been announced, although in the U.S. it will start with $ 99. Chinese portals have reported that iPhone 5C fully compliant with China Mobile, with which, most likely, is going to conquer the unexplored market. However, official confirmation of a collaboration between Apple and this operator has been reported.
It is obvious that the only chance of survival iPhone 5C in China – sales contracts. Only in this case, Apple will be able to improve the statistics on sales of their smartphones, because if even 10% of China Mobile subscribers will get 5C, the corporation will receive as much as 70 million devices sold.
Furthermore, even if they want to buy 5C those who can afford it, it would be more expedient to move his eyes to his “big brother.” Cost younger iPhone 5S in China will reach 858 dollars. It is only $ 130 more.
In general, the prospects for Apple in the Chinese market is now even more vague than before. Corporation wanted to cater to Asian customers and not to lose face, but it turned out quite differently. It has become the main target of criticism mobile experts for a long time.
In addition to the frustration of analysts, poured oil on the fire and security market. In just two days, Apple’s stock fell from $ 500 to $ 465, the capitalization of the technology giant was reduced to tens of billions of dollars. It is possible that the fall of the securities may continue until the end of this week.
Prior to the official iPhone sales in China remains a few days, and maybe it’s time for the story will continue.Viewing:-195
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