“Collecting personal data may be contrary to competition rules’

Jan

19

2016

According to European Commissioner Margrethe Vestager handles a small number of companies may violate the competition rules, because they collect personal data on a large scale. The action would make it possible to crowd out smaller parties out of the market.

The New York Times report that the warning, which Vestager spoke at the DLD conference in Munich, is aimed primarily at companies like Facebook, Twitter and Google. Vestager believes that consumers often do not know how much information they reveal when they use online communications. It adds that the use of these personal needs are not free; it would go to a business transaction. Consumers should therefore be treated fairly.

“If a few companies possess all the information necessary in order to save costs, you give them a chance to displace others from the market,” said Vestager. This behavior would be contrary to the competition rules, because it will be made abuse of a dominant position. Vestager left there on further to know that “a strong market position does not correspond with possessing much data ‘and that the European Commission should investigate’ or competitors to obtain as good data.”

Protection of personal data of EU citizens is also in the spotlight, because the US and the EU before the end of this month should agree on a new protection regime. They have to take a new scheme for the export of personal data, now that the Safe Harbour rules no longer apply. The Politico website reported that this probably will not succeed. This is problematic because the start enforcing European privacy regulators from February, which could have major implications for companies. According to the American and European companies would even “enormous consequences” could go if the deadline is not met. All data transfers would be jeopardized, which could have implications for financial transactions.

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