Company lets viewers automatically advertised on TV dodging




A German company has announced a set top box with Android and quad-core processor, which is able to dodge live advertising. If the user zaps to a station that is currently advertising to see which channel will be beaten.

With Tele Fairy 3.0, which is similar to Intel’s NUC enclosure, the user can specify what should happen when a program that he or she looks, is interrupted by a commercial break. The set-top box can automatically turn off the sound or switch to a channel or program that appreciates the user.

The system would be self-learning and so can ‘recognize’ what viewers like, based on his preferences in terms of actors, movie titles and so on. The user can also indicate that a website needs to be opened during a commercial, like Facebook or Gmail. If the advertising is over, Tele Fairy automatically returns to the transmitter.

Tele Fairy 3.0 contains its own TV tuner and would be a complete television receiver. The processor is a quad-S802 AMLogic with Cortex A9 cores and there is 8GB ROM present. The set-top box running Android 4.4. The cabinet would support the resolution of 3840×2160 pixels.

Tele Fairy also supports WiFi n, Bluetooth and Infrared and there is an Ethernet interface available. Via the two USB ports can peripherals such as storage devices, keyboards and USB sticks to be connected and in addition there are HDMI and a card reader. In a forthcoming update the company wants to make it possible to bring TV streaming platform for smartphones, tablets and laptops, to watch the road for example.

Tele Fairy does not clear exactly how the system works and that it is not apparent from the manual. The company would since 1999 working on its technology, but in home country Germany have had to absorb numerous legal setbacks. The third version of its set-top box, the company also wants to enter the US and Asian markets.

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