Endemol crosses 30 million in online video




Endemol has announced that it will invest 30 million euros in online video. The new company wants the Dutch production company Endemol Beyond content go places with digital video platforms like YouTube, Yahoo, AOL, MSN and Dailymotion.

Endemol The million injection would Endemol Beyond a leading producer of online video content are. This will require through services like YouTube, Dailymotion and Yahoo both new and existing content will bring in genres like comedy, film, entertainment and fashion. Before going Endemol Beyond some decorating theme channels.

Beyond Endemol says not only own productions with advertisers and ‘leading talent accessible via the Internet are going to make, but also third party content to go purchases. Also wants to develop in countries where it is already active online, such as England, Germany and the United States, existing digital projects go faster. Also, Endemol Beyond tapping new markets go. It is still unclear whether Endemol specific markets will give priority but the company gave earlier this year that it wanted to invest in online video in addition to its TV business. More

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