Facebook Messenger platform and business: App teeth and direct link to online store




Facebook has today announced at the F8 conference news about Facebook Messenger. For developers, the Messenger via Messenger platform now create input Apps. This can be reached directly from the Composer. Installed Apps displayed above available can be installed directly. With these apps, it is possible GIFs, videos, voice messages or other content to share directly via the messenger, without interrupting your workflow. 40 new apps are available for this, others will follow and will soon, because from now can start all developers.


The integration of these apps in the Messenger is solved in my opinion very good. It does not leave the Messenger and still be able to access other sources. Also well done: Sends a chat partner content with a particular app, this is offered directly by the message to install, if you do not yet use itself. If you have installed the app, you can reply directly to this. In the demo, it looked amazing from simple and straightforward.


It was also on Business Messenger shown a way for businesses to come into direct contact with customers. You choose the online shop of his confidence (if the feature) simply that you would like to receive updates and Messenger and the goods will be linked to the Facebook account. You will receive order confirmations, invoices and track his package. It is also possible to make direct contact with the shop, for example, to change an order. All directly via the messenger.

Business on Messenger will start with a few partners, further information will Facebook announce at a later date. The Messenger platform, the major change for many users is available immediately at ease. Can be used for this purpose the available apps for iOS and Android.


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