Facebook reveals formula publications choose “Latest News” after the politically biased scandal




Facebook gave on Wednesday a rare glimpse of the way of the classification and display the content on the page “Latest News” News Feed, as part of its quest to provide more transparency about their operations with the continuation of the cultural and political influence of the social network to grow.

It is believed that what is revealed by Facebook, despite the lack of details, important in part because it comes in the wake of a news report published in the May / May last alleged that the social network politically biased to the liberal parties when you show news in “Common Threads” section Trending Topics.

Adam said Mossri, vice president of product management for “Latest News” News Feed in a statement : “Latest News System was designed and built by the people, but people have values ​​and these values ​​are reflected on how we took decisions on a regular basis.”

He Mossri The key to the latest news – principle, a place where most people see the publications on Facebook – is that the posts from family and friends should be ranked first, followed by the content “information-rich”, which could range from news articles to Recipes and it identifies the types of publications that the user tends to clicking on them.

Mossri added that the content “entertainment” comes third with respect to priority, which is likewise based on past preferences.

Although the page “Latest News” separate from “common issues”, but it is the main characteristic of the experience of Facebook and any hint that they are affected by a political agenda that could hurt the company’s serious damage. Presidential elections flaming has doubled in the United States concerns about possible attempts to influence the elections.

The Facebook has denied allegations of bias to the liberals in the “common themes” section, but the claims paid to the speech in Congress demanding answers are clear. Then Facebook provided an explanation is the first of its kind for how to choose the articles “common threads”, it has also made changes in the process as well.

And launched Facebook “Latest News page” the first time in 2006 as a way to help users to see the most important content for them from friends, family and pages that have chosen to follow-up, which uses an algorithm the company says it is constantly occurring, along with the editors mortal, so as to decide what content that should appear for customers.

Facebook confirmed in a statement on Wednesday that they do not prefer certain sources or ideas on the other. She said: “We are not those who want to choose the topics that the world should read it.”

The company also said it is working on improving the process of determining the content that users find authentic and make it appear at the top “Latest News”, as well as remove the misleading content, which tempts users to access it.


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