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GENERAL DIRECTOR OF HUAWEI IN RUSSIA: OUR MAIN COMPETITOR – APPLE
Huawei has unveiled its flagship smartphone at IFA 2014 in early September, in a short time unit became a bestseller in China (more than 1 million is a lot, given the non-mass size of the device), and the end of November and comes to Russia. An event dedicated to the launch of a product, we met with Wang Biao (Wan Biao), CEO of Huawei in Russia. After a short introduction you can read an interview with the answers to some interesting questions.Attractive in the past the cost of many champions from different manufacturers (eg, Lenovo and Huawei) this season is no longer happy, prices rose (or raise in the near future) all manufacturers, so that now the Chinese flagship come at the price of about 30 thousand rubles, while the prices of smartphones Apple nearer to 40 thousand.
Price ratio remains favorable (in favor of Chinese companies, of course), but they consciously compare themselves with Apple (as well as with Samsung, but this trend outgoing), feeling gradually increasing benefits.Planshetofon Ascend Mate 7 made a good impression: all-metal, with an excellent 6-inch screen, occupying more than 80% of the face area, the most modern standards LTE (Cat.6, as in Samsung Galaxy Note Edge) and 8-core processor, the battery on 4100 mAh and a fingerprint scanner, it could be compared with the top planshetofonami other brands.A detailed overview of Mate 7, you may have read , but until recently has not been determined, the Russian price, due to currency fluctuations. If you remember, we were told that in the near future appreciation of art by about 20%, because it is on so many different courses, comparing the purchase of the 4th quarter of 2014 and the 1st quarter of 2015. Those devices that appeared in the September, October at the old prices, now more expensive (for example, Samsung Galaxy Note 4 – 36 990 rubles), while Huawei initially sets the maximum price that is likely to give space to reduce it in the future provided the ruble.So, the regular version 7 Mate (with 2 GB of RAM and 1 SIM-card) will cost 29,990 rubles, and premium modification (3 GB of RAM, 32 GB of internal, 2 SIM-card) – 31 990 rubles.So, the regular version 7 Mate (with 2 GB of RAM and 1 SIM-card) will cost 29,990 rubles, and premium modification (3 GB of RAM, 32 GB of internal, 2 SIM-card) – 31 990 rubles.As a result, among the large planshetofonov (6 inches) Now there are two candidates for the best deal: just did Mate 7 competitors from Lenovo, Vibe Z2 Pro. They are very similar (metal, a hardware platform, a top), but above the Lenovo screen resolution, but at the expense of worse working time optimizing, if the choice between them, preferred embodiment of Huawei.
Repeated all the capabilities of the device will not, you can find them in the review, and now ask a few questions Wang Biao (Wan Biao), the General Director of Huawei in RussiaIn China, smartphones with larger screens are popular precisely due to Asian sales planshetofonov grow. However, in Europe, particularly in Russia, smart phones popular with small diagonals. What do you think, why, and how Huawei will respond to this difference?
Personally, I think that smartphones with big screen as convenient and versatile, and especially now it is true: convenient to use the mail, watch videos, and so on. But it’s obvious advantages. And the question of why such a large smartphones were not popular some time ago, it’s safe to say that the problems lie in the shortcomings. In particular, in the battery, which quickly discharged in smartphones with big screen TV and oversized body. Subsequently, these problems have decided: 7 Mate in the body thin and light (comparable with smartphones with smaller screen due to the minimal framework), and the battery is easy to allow you to work more than 2 days, even at maximum load.
In addition, some time ago it was said that the size of 3.5 inches – ideal for smartphones, but look how things have changed in just a few years.Then tell me how to increase the limit of the diagonal screens in smartphones? If now extended diagonal 6 inches, will we see the 7-inch model?
In fact, such models have now. We are positioning them as tablets (Example – 7-inch tablet with a function call MediaPad X1), but do not see the situation, so they were replaced by 6-inch. In general, the main thing – not the size of the screen itself, and technologies that are behind this. Not necessarily the size of the screen will increase in the new flagship product, but on the contrary, will appear innovations (flexible screens or something like that).
Question about 7 Mate in Russia. Yes, the price is lower than its competitors, it is still a Chinese company for a smartphone it is unusual, too high. As soon consumers in Russia will get used to the new realities of the market and new prices for all products, dictated by a sharp rise in the exchange rate?
Indeed, exchange rates have made great adjustments in the final price. But as far as Mate 7, we believe that this price is justified, the product of the maximum functionality when compared with competitors, and in some ways unique. As for the habit, then here is difficult to comment on. Now, if you buy 7 Mate in Russia for a suggested price, it can be resold in China more expensive, amazing situation.
Then tell me, who do you think the main competitors, both in China and in Russia?
Of course, Apple. We are not afraid to say it, and constantly compare our products with smartphones American company, because we see our advantages. And yes, we believe that smartphones Apple is no longer surprising, while our task was to make our flagship unit truly innovative. We aim to change the attitude towards the brand, investing in the development and design, becoming a premium brand.Viewing:-242
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