GfK: 1.5 million Dutch pay for services such as Spotify and Deezer




Approximately 1.5 million Dutch pay for the use of a music streaming service like Spotify or Deezer. That GfK quantified. In the meantime, the illegal downloading of music has become much less popular.

Deezer Another three million people use the free version of music streaming services. Thus, at the end of 2014 a total of 4.6 million people who used a service for streaming music. Especially young people often use such services. Nearly two-thirds of the surveyed adolescents between 13 and 17 years are streaming music.

Meanwhile, in the period that services for streaming music have become more popular, the number of people illegally downloading music decreased. Where in September 2014, 32 percent of respondents downloaded music illegally, was dropped last month to a quarter. This means that more than one in five illegal downloaders within months stopped downloading music from illegal sources.

The number of users of video-on-demand services is about as large as the number of users of music streaming services. According to GfK, about 4.7 million people use a video-on-demand service. Also, it applies that the legal offer goes hand in hand with the trend that fewer people download illegally, says GfK.

The research firm surveyed more than a thousand Dutch on the use of services for streaming music or video on demand.


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