Higher prices would allow Apple to cope with the demand: iPhone 6 Plus for 78,000 rubles delivered the day of order




Apple has managed to cope with a deficit in the Russian flagship “planshetofonov” in the maximum configuration. According to the Russian Apple Online Store, iPhone model 6 Plus 128 GB worth 78,000 rubles – the only one of the series, which the company is ready to deliver on the day of the order.


According to the website of the official online store Apple, at the order of 128-gigabyte iPhone 6 Plus device will be delivered to the buyer on the same day. Now the status of a top model – “In stock” – the first time since the official release of new products. In this case, for all other versions, including a 128-gigabyte iPhone 6, delivery time is 2-5 working days. At this point in the Russian Apple Online Store customers can buy most of the devices within a specified time.

To cope with the demand for iPhone, obviously, allowed an increase in the price of smart phones. The new price list for its technology Apple released December 22. Cost of the iPhone 6 c 16 GB of internal memory up 14 000 rubles – up to 53 990 rubles, with 64 GB – 15 000 to 61 990 rubles, and 128 GB – 17 000 to 69 990 rubles. iPhone 6 Plus is a version with 16 GB of memory rose by 15 000 to 61 990 rubles, with 64 GB – 17 000 to 69 990 rubles, and 128 GB – 19 000 to 77 990 rubles. Changes in prices due to the sharp depreciation of the ruble.


At present, the rate of the Russian currency demonstrates a positive trend against the dollar and the euro. Strengthening of the currency led to the fact that Apple has decided to revise the prices on games and applications in the App Store. On Friday, the cost of applications for $ 0.99 in the Russian store has decreased from 62 to 59 rubles. At the same time in Canada and Europe minimum cost applications contrary increased – from 0.99 to $ 1.19 and from 0.89 to 0.99 euros, respectively.

Does Apple cut prices on the iPhone and the iPad due to the strengthening of the ruble is still unknown.

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