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HTC expects a decrease in its revenue for the third quarter of 2013
The reason, according to the company, to the fierce competition in the Smartphone market.
“” HTC “HTC that it expects a decline in revenue for the third quarter of the year 2013, by 30% compared with the second quarter, less than analysts expected.
The reason for the projected decline, according to the Taiwan company, to fierce competition in the smart phone market, both with medium specs or those that come with excellent specification.
Observers believe that the delay of the launch of the HTC phone “and is the latest and best smart phones that the company produced recently, that the company makes its way to the effort in the Smartphone market with excellent specifications, which is controlled by the Korean company Samsung and Apple.
“HTC” in its statement to twice its expectations for profit margins, said in a statement that gross profit margins have been affected, inter alia, the relatively high restructuring costs and the lack of so-called big algham, economics as well as a lack of specific company needs reserves in ridding products.
The company said it expects revenue in the third quarter with a value between 1.7 and 2 billion u.s. dollars, lower than expectations of analysts nearly 2.53 billion US dollars, indicating that expectations of analysts for the second quarter was 2.36 billion US dollars.
Referred to as the “HTC” was announced on 5 July on the financial results for the second quarter of 2013, with the company during the period between the beginning of April until the end of June, revenues did not exceed 2.35 billion dollars and a loss of the company that achieved in the same period last year 2012 revenue nearly 3 billion US dollars, with a profit margin reached for 246 million dollars.
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