HTC plans to launch more low smartphones specifications early




HTC Corp. said it plans to focus more on low spec smartphones that support fourth-generation networks during the first quarter of next year, 2015, adding that it will promote these devices as well as models designed specifically for the Internet.

This is similar to those produced by the marketing strategy of Chinese counterpart “Xiaoma” Xiaomi, which finally became the third largest manufacturer of smartphones in the world.

According to Jack Tong, president of HTC North Asia, the company also expects double-digit growth in shipments over the next year.

He also noted that sports camera RE mini sales of the company, which was launched earlier this month, was strong, with the expectations of the company sold more than 20,000 units by the end of this year.

Tong said that HTC began marketing the smart phone Average Specifications “HTC Desire 820” dual slide in cooperation with Chunghaw Telecom telecommunications company last November, though the company is launching fashioned mono slide the phone in January 2015.


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