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Huawei is aiming to place Apple
Huawei is aiming to place Apple March 3, 2013
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To date, none of the technology companies can confidently claim to be the third smartphone manufacturer in the world. In the fourth quarter of last year, this place was Huawei , who famously walked LG, Sony and HTC. However, this ambition of Chinese companies do not end there. Manual Huawei announced plans to topple Apple and Samsung.
In an interview with British newspaper The Telegraph CEO Huawei Wang Biao (Wan Biao) said that 10 percent of their income the company invests in research and development of smart phones. Just over 10,000 radio technologies operating engineers, he said. Proof Huawei innovation can serve as “superfast” Ascend P2 , presented at the recent Mobile World Congress in Barcelona.
“Five years ago, Apple and Samsung were not that big companies. We can not say what position in five years will take us. At a minimum, will be in the top three. The first place is also possible. ”
Huawei plans to conquer the world market of mobile devices. The company plans to issue various smartphones low and intermediate level, which will vary depending on the region. Flagship high-end devices will have universal design for the world.
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Head said that Huawei is planning to launch a high-tech smartphone that will compete directly with the next generation iPhone. A good marketing strategy will help build the image of a successful company and quell rumors that Huawei products contain spyware hardware .
In addition to Android-based smartphones, Huawei will focus on the production of Windows Phone 8 devices. Biao says that in a short period of time the company will come to a new level. In this case, Huawei will help 45,000 engineers involved in the production of smartphones.
“Priority is given to innovation in communications. We can produce smartphones with low power consumption, a clear voice and video. This makes us different from others. ”
But despite all the success, in the eyes of consumers smartphones Huawei brand continues to have a reputation for low-end devices. This needs to change by the end of this year.
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Tags: Huawei , China , Smartphones
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