IMAX is likely to release films from Netflix and Amazo

Sep

17

2018

n on white screen
IMAX Corporation, the Canadian company of the film format of the same name, is in talks with Netflix, Amazon and other streaming services about the possibility to release films from these companies to the cinema in the IMAX format.

The director of IMAX Corporation Richard Gelfond has told The Hollywood Reporter that ‘ active discussions ‘ are ongoing with all streaming services. He did not discuss in detail what is being discussed during the talks and at what time, for example, a film by Netflix or Amazon Prime Video can be watched in the cinema. It is also unclear whether IMAX stipulates exclusivity.

Gelfond did hint that a possible IMAX cinema release would probably not coincide with a simultaneous release on the streaming service. In 2017 , according to The Verge, Netflix said it would be willing to bring its own films to the cinema, but that should not mean that the release date for subscribers to the streaming service is postponed.

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