In Demand Careers for English Graduates—2013 and Beyond





Career Options surrounding the field of English are ample. They are not only challenging and creatively satisfying but also well paying. New fields such as corporate editorial and social media marketing are highly paid and have promising future prospects especially post 2013. Read on to know more.

Once highly valued, some courses in liberal arts these days are constantly under scrutiny. Certain specializations like Women Studies, Philosophy, Gender Studies and sometimes even English come under the scanner when one thinks about career options. However, with the passage of time, job prospects surrounding the field of English majors have increased considerably and these careers are expected to be in demand post 2013. The paragraphs below give an insight of the careers that one can pursue after majoring in a subject like English.

Digital Media

In an era where everything’s a click away of a mouse, embarking on a career as media personnel can be highly fruitful. Digital media is an appropriate platform that provides a combination of both—the creative satisfaction of content writing and the challenges of online marketing.

New fields in the world of employment opportunities, proper educational courses are yet to be launched in the fields of Search Engine Optimization (SEO). So what does a search engine marketer do? Well, they help companies market and promote their products through the digital media. These essentially include creating content, online advertising, social media marketing, and make effective use of web analytics to moderate and administer websites on a regular basis. Though you need not be a programmer in order to master the world of SEO; nonetheless you must have an inherent thirst for knowledge about how the world of digital media operates.

Breaking in and Required Skills: As mentioned, breaking into the industry does not require much effort as there’s no particular degree course associated with it. However, normally a candidate starts at an entry-level in an ITeS company. In case, you are much interested about the online world, you can opt for certification course offered by the Search Engine giant Google. Additionally, try and end up reading from the Internet—the messiah of the online world.

Prospects:In a recent article published on MSN Career, it is mentioned that a digital media professional in regarded as one of the cutting edges in career opportunities.

Public Relations

Though the domain of Public Relations (PR) goes back in time, yet PR remains a favourable field for English majors. So, what do you do in a PR Firm? Well, as a PR executive you have to perform tasks that comprise—writing newsletters, press releases, searching for creative content; coordinate and publicize them through the standardof social media marketing.

However, as you spend more years in the field, you end up mastering PR strategies that help companies’ secure substantial PR coverage.

The government sector also hires PR executives who are often termed as Press Secretaries where their job is to keep the public informed about the upcoming activities of political campaigns.

Breaking in and Required Skills:Though there is no defined educational degree is mandatory in order to break into the field of PR, but a degree can obviously help an individual hone his or her skills further.


Books can be a person’s best friend. Did you hear that? Well. An editor’s post with a leading publishing house is cherished by an every literature graduate. Creativity, attention to details, and of course close connection with the academic world—a favourite with English majors; a career in publishingis extremely satisfying.

Breaking in and Required Skills: An undergraduate degree, rather a postgraduate degree is highly favourable in order to break into the industry. You can check the websites of individual publishers who often advertise for vacancies. As far as skills are concerned, the major ones in demand are—analytical skills and detail-oriented skills such as extremely good command over language.

Corporate Communications and Corporate Editorial

As a corporate communications specialist, you would be the custodian of all kinds of internal communications, and public relations activities. Through this role, you help create media and communications plans of the firm.

On the other hand, if you dawn the role of an editor in the corporate world, you coordinate with clients and prepare reports. For example, if you are working with one of the Big Four auditors of the world like Ernst and Young (E&Y) or PriceWaterHouseCoopers (PwC); as an editor you will have to ensure that the reports are prepared with utmost accuracy.

Breaking in and Required Skills: A little typical segment of profession, breaking into the domain requires a little effort. You can start off working with a communications department of an organization and then go up the ladder gradually.

The above paragraphs provide an insight into some of the career options available after one has completed his or her college/university degree in English. However, these are not the areas where it is restricted. Other fields comprise Copywriter, Technical Writer, B2B Content Writer, Market Researcher, Policy Analyst, eCommerce Analyst, Social Media Marketer and many more. These are some of the careers that will be in demand in the coming years.

Author Bio: A blogger by profession, Sampurna Majumder started his career in new media 3 years back. Since then her writings has been published on leading online blogs. Currently shefreelance for major Indian brands like, amongst others.


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