iPhone Android loses the battle for Russia 18




iPhone Android loses the battle for Russia 18


Samsung Galaxy

Smartphones are everywhere. People do not come off the display on the street, on public transport and even in cars. But despite this, the prevalence of smartphones in Russia leaves much to be desired. Those who do decide to upgrade your touch-tone telephone to advanced gadget prefer devices with the Android operating system on board, according to the study of “Megaphone”.

As stated in the report of experts, 58% of “switching” from regular phones to smartphones falls on Android-powered devices. iPhone can boast only 21% of the transition, Windows Phone – 5%. The remaining share is captured by third-party operating systems and manufacturers, including BlackBerry and others.

If you see the statistics on transitions from a smartphone to a smartphone, here the picture looks better for Apple . 49% of “defectors” still buy their Android-smartphone, but 40% go with Android , Windows Phone and other platforms on iOS. Yes, now Apple’s operating system is inferior to its main competitor in our country, and I want to believe that it will not last long.


Infographics “Vedomosti”

The head of the analytical agency Telecom Daily Denis Kuskov believes that the high popularity of Android “newcomers” is primarily due to the low price of smart phones.

Users is much easier to understand the iOS, rather than in Android, the last on this criterion is noticeably inferior – says the analyst.

Russia’s largest mobile operators actively promote Android-smartphone. Many salons can buy a gadget for 3-4 thousand rubles. Of course, new users find it easier to buy low-cost device “to try”, and then later switch to something serious and really high quality.

iPhone users push-button phones associated with expensive brand, which is aimed at advanced users – says Margarita Gorsheneva, Director of Business Development QB Finance. – In addition, the Android-based device can be purchased at any price, including the budget.

At the same time, iPhone sales in Russia continue to grow . However, Apple’s smartphone clearly have hard times against a large army of budget Android-Gadget.

Alexander Bogdanov


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