iPhone in Russia again became the most expensive in the world




Depreciation of the ruble against the dollar and the euro has led to the fact that the official prices on the iPhone 6 in the Russian retail steel themselves again lowest in the world. It is reported by Kommersant .

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Devaluation of the ruble has already led to the fact that the price of Apple technology in Russia attracted buyers from abroad. As reported by Bloomberg in November to buy an iPhone or iPad, in Russia came to the inhabitants of Finland and other neighboring states. Then the price of the iPhone 6 c 16 GB of memory was lower than in the US . On the night of November 26, Apple raised the price of the unit by 25%, aligning them with the world.

Again now cheaper to buy the iPhone in Russia: the cost of entry-level iPhone 6 with 16 GB of memory in the Russian Apple Online Store is 40 000 rubles. At the exchange rate at the time of this writing (65.69 rub. Per dollar and 82.1 rubles. Per euro) is $ 608.7 and € 485,6. In the US Apple online store such as a smartphone without being tied to a contract mobile operator costs $ 649 (42 600 rub.), Which is 6.6% more than the price in the Russian retail. And, for example, in the French online Apple store such a device costs € 709, that is already 46% more expensive than in Russia.

Previously reported that Apple plans to raise prices again on the iPhone in Russia to prevent the resale of technology to other countries. Previous change in value of “apple” technology occurred on November 26 this year and affected all the company’s products. While waiting for this for a long time, the scale of the jump caused some shock – in fact, Apple has invested in him all the devaluation of the ruble in recent months as a result, for example, the youngest model in the line of iPhone 6 has risen to 39 990 rubles. The average price increase on the flagship smartphone ranged from 8,000 to 12,000 rubles, computers – from 9,000 to 30,000 rubles.

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