LG puts 3 percent down smartphones




LG has shipped fewer smartphones in the spring than the same quarter last year. By the fall of three per cent was the South Korean manufacturer from 14.1 million units delivered. Because the supply of smartphones have increased worldwide, LG has less market share.

LG blames the decline in deliveries to major competition it faces. Despite the decline in the number of deliveries, sales rose well, probably because the average price per smartphone has risen slightly. This suggests that more expensive models do better. LG claims that more than eight million smartphones deposited with 4G support, an increase over last year. Virtually all more expensive models have 4g aboard.

Analysts gave all manufacturers together about 12 percent more smartphones this spring than in the spring of 2014, bringing the share of LG will thus be reduced. The South Korean manufacturer holds approximately 4 percent of the market.

The profit from the mobile division is 200 million Korean won from, converted some 155,000 euros. That’s about 1.1 cents profit per sold smartphone. In the TV market, LG also went off not too good. Revenue from TVs fell by 7.6 percent. The company believes that this summer will be better to go through ‘competitive new products and a better marketing strategy, which should attract the deliveries.

Earnings of LG as a whole amounted to 186 million euros converted. Sales and other details later when LG explains the quarterly figures.


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