“Made in Russia”: patriotic section in the App Store as a way to increase application download




Apple is constantly looking for new ways to increase sales and attract customers to their products. Recently appeared in the App Store a lot of innovations.


In Cupertino decided to promote Russia’s current games and applications for iPhone and iPad trivial method. The company started thinking about what a rush of patriotism, surging in recent years on the Russians, can be used to increase sales.

Whatever the motives nor the developers were inspired, in any case, the App Store added a new section. Its name speaks for itself – “Made in Russia”. As you might guess, in this section App Store, you can find only those games and programs to develop and launch on the market which have been carried out by Russian developers.

Many applications that can now be seen in the category of “Made in Russia” has been well known to Russian users iOS-devices, says ICT-Online . For example, such popular applications as God of light, or Shadow Fight, are purely Russian program. Thus, users of this country have a chance not just to experience a sense of pride, but also find quality software.


To get to the section “Made in Russia”, just select it in the “Categories”. When this section is divided into two subsections. One can find applications from independent developers, and the other – from specialized companies.

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