Microsoft hint subscription model for Windows 10




Microsoft has hinted it that Windows 10 is a subscription model. CEO Kevin Turner said during a presentation that the company is another way to make money on its main product. “And that has something to do with services,” he claimed.

The transformation to a subscription model is not unusual step for Microsoft. In Microsoft Office with Office 365 in a subscription version. When asked whether Microsoft is going to lose money with Windows, Turner replied “yes”. “What matters, we need to capitalize on Windows else. And there are services involved. There are additional opportunities for us to bring services to the product and to do it in a creative way,” said the CEO. Turner promises that Microsoft in the first half of 2015 more publish the prices of Windows 10.

By about going to subscriptions, Microsoft wants to make money from the use of Windows instead of their purchase. At present, manufacturers use all free Windows on devices with a screen diagonal of less than 9 “. Turner calls the option not to make Windows free for all devices, but said in a presentation that Tom’s Hardware discovered that the revenue from Windows 10 otherwise will be.

He did so by referring to the upcoming fortieth anniversary of the company. “The first 39 years of our existence we have one of the best business models ever built, especially around windows,” said Turner. “For the record, this was our past. If you look at our future, that is around it is a Cloud OS.”


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