Microsoft is trying to justify the price of Xbox One




Microsoft is trying to justify the price of Xbox One


When Microsoft first announced the console, Xbox One , the company did not say how much it will cost next-generation consoles, and when will be available. These two little details she decided to put aside pre-show E3, stating that the cost of the console will be $ 499, and its release in November of this year. And now the company has struggled to convince us that this is the correct and most low cost for the new consoles.

This was stated in an interview with Bloomberg TV head of interactive entertainment at Microsoft Don Mattrik, saying that the price tag of $ 499 – is even lower than the forecasts of some analysts. Mattrik confident that the new set-top box, without a doubt, buyers will pay all costs and justify the money spent on it.

“Look at any modern product and its price, and the price of 499 dollars does not seem like a high. The bottom line is that we are providing a product with features for thousands of dollars with a price of $ 499. We believe that when people buy a console, they just love her. ”

Mattru also commented on the question of why the cost of Xbox One turned out to be above $ 100, compared with the console from Sony.

“Yes, the 499 is $ 100 higher than the asking Sony for its PlayStation 4 . But most people forget the fact that a set of Microsoft Xbox One also includes the Kinect sensor and a new generation, while Sony offers to buy your camera for additional funds. ”

All, of course, so Mr. Mattrik, except that the PS4 Eye camera costs $ 60, not 100.
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