Nike stops making fitness trackers




Nike permanently stops developing fitness trackers like the Nike + FuelBand. The clothing company wants to focus more on making sports apps like Nike Fuel. Earlier it was rumored that all development was discontinued.

nike fitness tracker Nike confirms an earlier rumor that Nike would stop developing its fitness trackers. The company had already know 55 of the 70 people working on the FuelBand to dismiss all denied it then that with the development of the device would stop completely.

The company focuses on sports apps now it stops the development of the fitness tracker. Nike CEO Mark Parker said on CNBC that he hopes that the number of users of the sports app Nike Fuel will rise from 30 million to 100 million. Parker says to think that sports apps a growing role “will play.

Nike boss will not comment on whether there is a joint product of Apple and Nike arrives. However, he says that Nike is very positive about the current cooperation with Apple.


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