NVPI: growth streaming video offsets revenue decline DVD and Blu-ray




The declining revenues from sales of Blu-ray and DVD titles in the past year offset by the strong growth of video-on-demand services, according to industry association NVPI. This seems to stabilize the market for video in the Netherlands.

NVPI logo 250px According NVPI yielded sales of Blu-ray and DVD titles in 2014 129.3 million euros. That’s down 23 percent from the turnover achieved in 2013. A total of 12.3 million discs were sold in 2014, a decrease of 21 percent. NVPI has relied on figures from market research company GfK.

Despite again sharply lower sales of physical media overall revenues remain relatively stable thanks to the growth of video-on-demand services in the Netherlands, such as Netflix and Videoland. 2013 was a turnover of 88.5 million earned from such payment. Sales increased in the past year to 121 million euros. That equates to a growth of 36.7 percent. The total turnover amounted to 250.3 million, a decrease of 2.4 percent from 2013.

The figures continued to make that especially the DVD sales declining year on year. Revenues from Blu-ray discs also falling, but much less rapidly.

NVPI speaks further expects that the trend of annual 20 percent declining sales of physical media will weaken. In addition, the trade association of the entertainment industry that the Dutch government ban on downloading maintains strict. NVPI admits also educate consumers should play an important role.


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