One in five U.S. laptops sold by resellers was a Chromebook in 2013′




One in five U.S. laptops sold by resellers was a Chromebook in 2013′

Where Chromebooks have had a marginal market share in 2012, which increased in 2013 to 21 percent in the U.S., according to market research firm NPD claims from resellers. Sales of Windows laptops would be unchanged.

The combined U.S. sales of desktops, laptops and tablets through the commercial channel in the period from January to November 2013 amounted to 14.4 million units, which is an increase of 25.4 percent compared to the same period in 2012, claims NPD After market research. The increase is due entirely to Chromebooks and Android tablets, according to the statistics. The sale of Windows tablets tripled, but tablets still have a small market share.

The study does not include the total sales of all desktops and tablets in the U.S., but only gives an indication of the market shares: the study concerns only sales through commercial channels such as resellers. For example, Apple sells a lot of laptops, desktops and tablets directly. In comparison, according to another market researcher, IDC, the total PC sales in the U.S. in 2013, without tablets, alone, 46.2 million units.

In the commercial channel would Chromebooks now accounts for 9.6 per cent are in the market for computers and tablets together, where it was 0.2 percent in 2012. The increase is likely due to the increased supply of Chromebooks and the low price of the units: almost all manufacturers have cheap laptops with Chrome OS announced or released.

NPD Sales Commerciale 2013 Units Computing


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