OnePlus does not intend to launch a cheap version of the phone OnePlus 3

Jun

16

2016

CEO OnePlus OnePlus confirmed on Tuesday that his company has no plans to launch a cheaper version expensive than the smart phone, “Wen Plus 3” OnePlus 3, in contrast to what had been the usually smart phone companies to launch two or three models from any phone to cover various categories users.

Betty Lau said during the launch of OnePlus 3 happened in China, said his company has no plans to launch a successor to her, “Wen Plus X” OnePlus X, which was launched in the month of November last year.

Lau explained that the reason behind this decision is a new strategic focus from now on the “phone pioneer and a real one,” in order to strengthen its base – which Lau admitted that his team neglected last year – instead of going into battle cheap phones price.

These include long-term strategic integration of development resources for the benefit of the global version of “Oxygen OS” Oxygen OS (a system which is based on the version 6.0.1 Android system), the Chinese version of the system that bears the name “hydrogen or feed” Hydrogen OS.

Lau added that his company would continue to invest in the after-sales service and offer more products destined for the Gaza lifestyle, such as a new series of bags, most of the company’s brand promotion.

Lau said that OnePlus, despite spending more money on marketing, are still avoids the traditional advertisement channels to its customers benefit from the money provider. Moreover, Wen Plus smartphones, which is characterized as the cheap price, check them profitable, but “It’s about how to make a profit and how much profit you earn.”

And without disclosing sales figures, Lau pointed out that his company is doing well in Europe, India, and the United States, which is expected to be the fastest OnePlus Europe markets remain growth.

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