Owner buys Kobo app Viber call for 650 million euros




The owner of e-reader maker Kobo app Viber call takes about 650 million euros. The Israeli company claims that its call app has about 300 million registered users, of which 100 million actively use the service.

Viber With the acquisition, the Japanese company Rakuten wants to gain a stronger position in the mobile market in Western countries. Rakuten wants to earn money by selling Viber ‘stickers’ and as a game platform. Viber is a bell-app, which like WhatsApp contact list reads to see which contacts use the service. The app has existed since 2011.

Rakuten explains converted 650 million on the table for the purchase of Viber. It was rumored earlier this week that Viber would allow themselves to take over for around 200 million euros. Whether that information came earlier from the negotiation or was incorrect, is unclear. Chances are that 200 million in cash and the remainder in shares, but does not comment on Rakuten.

Rakuten has besides Kobo in recent years, more companies were acquired, including Wuaki . Whether and when users go something makes the acquisition is not clear.


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