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“Russian Post” creates its eBay
“Mail of Russia” intends to organize online trading platform, which could become the Russian equivalent of the online auction site eBay or online store Amazon. Now the company is testing the technology in conjunction with e-commerce coupon services Biglion. About it writes “Kommersant” quoted informed sources.
It is reported that the postal operator is ready to take on the cost of movement of goods, in turn, earning commissions on sales. Source of the newspaper said that a project to create an Internet resource was not included in the development strategy of “almost” until 2018, as the Federal State Unitary Enterprise is not defined its concept.
The representative of “almost” Irina Kirezova said that online trading platform “would be a logical synergy postal business.” The first partner “almost” became online shop Biglion.
On November 1, began work site 2015.russianpost.ru, where people can order electronics, household goods, cosmetics, Christmas gifts with delivery “Mail of Russia”. These products can be ordered through catalogs at post offices. Purchases made by users through the service, just enter the sorting center SOEs in Podolsk, bypassing the post office. Terms of cooperation not disclosed, it is known only that Biglion assumed all costs for this project.
The main competitors are “almost” in the market of Internet commerce will become an American eBay (the fees which is 4-9% depending on the product category) and Chinese AliExpress (commission – 5%). In 2012, eBay served in Russia about 1 million customers, earning more than $ 425 million. In 2013, eBay has increased the number of buyers in Russia, without giving the other statements.
In July of this year, “Russian Post” and eBay have signed a memorandum of cooperation , agreeing to improve the logistics of the delivery of goods and reduce delivery time.
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