Sky Germany is testing advertising through train window

Jul

5

2013

You know the safe, you can take the train to Entpsannung and leans his head against the window. What if you suddenly thereby voices in your head would, you can only perceive yourself? Sounds creepy, but a perfect way for advertising could soon be.

Sky Germany is testing the transfer of such advertising in trains. Using “bone conduction” technology (sound waves transmitted through bone) gives the prompt to download the Sky Go app. While it is currently being tested for promotional purposes is also used in the entertainment or information area imaginable. In the video you can see how and also the reactions of travelers.

New ideas in advertising are all well and good, but the people reject nciht for the reason of a car window in order to have peace? Will we soon see mpüssen by this type of Übetragung no greasy slices train more, because everyone avoids to lean on? I personally find this method more so than questionable. What about with you?

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