Sobchak, LGBT and “The Messenger”: peculiarities of the Russian competition




Sobchak, LGBT and “The Messenger”: peculiarities of the Russian competition

Courts and scandals

In an era of well-fed zero common way unscrupulous competition between enterprises was fun, was to attract DAEC with subsequent searches for a competitor and prosperous corporate raid. Times are changing, and if given in this article are related to statements reality today in the Russian retail sector, a new trend – a competition based on tolerance, or rather, its absence. Do not understand? Let’s try to figure out together.

Earlier this week we talked about the fact that representatives of Russian LGBT organizations sent a letter to Tim Cook, which drew his attention to the fact that the top manager of the company “Euroset”, which is the official partner of Apple, allowed himself to harsh homophobic statements. Recall that we are talking about the actor Ivan Okhlobystin, who offered to return the criminal charges for sodomy and simultaneously melt furnace homosexual. Article, as befits materials such subjects, caused a great resonance and significantly increased the list of blocked users on our site.

Of Cupertino was no response, but the representatives found themselves under imidzhevym blow “Euroset” gave a few comments. To begin with the head of “Euroset” Alexander Malis in an interview CNews spoke about gay letters succinctly and abstractly:

“We are not going to respond because we do not offend gays, and that they have been wronged, we are not to blame. We serve all people equally, and in principle against discrimination ”

History could easily forget and wait for a reply Apple, which can never be done if it were not for its curious sequel. Ksenia Sobchak, who is friends with Alexander Malis, personal “Twitter” shared her impressions about the recent meeting with him and said a few interesting details.

In his microblog, referring to Malis, Kseniya A. told that the campaign against “Euroset” has been started its closest competitor – “The Messenger”. Later mention of the retail network was it removed, but the vigilance folloferov not hide anything, and blogger Ruslan Leviev had time to make a screenshot of the ill-fated tweet:


To make sure that you have a complete picture of what is happening, let us once again restore the chain of events according to Alexander Malis. PR genius “Coherent” vigilantly awaiting opportunities to annoy the opponent, seized on the reckless escapade Ohlobystina to use her for slander “Euroset”. Coming to communicate with Russian representatives of sexual minorities, employees “Coherent” told them that a boycott of the series “Interns” will be far less effective than the impact on Ohlobystina not as an actor but as a creative director of “Euroset”. After the retailer’s image problems and broken relationships with Apple will cause much more severe blow to his personal finances. In this regard, one question remains: why similar letters were sent to other companies with whom “Euroset” cooperating? It seems unconfirmed homosexuality Tim Cook residents of our country is not in doubt, and Russian gays hope for more understanding in Cupertino, than, say, in Seoul.

Go ahead. After sending the letter and its publication in the Russian version of the social networking appeal was reprinted in “proplachennymi reporters” of course, with the sponsorship “Coherent”. Judging from the cache Google, one of the first such proplachennyh media became the site of the radio station ” Echo of Moscow “. It was followed by “,” and even, though, be honest, no payments from the retailer, we have not yet received. Maybe after the New Year holidays have not gone through five banking days, and the transaction is not completed yet.

One of the authors of the messages Cook LGBT activist Vyacheslav Revin, have reacted to allegations Alexander Malis given Sobchak. Of course, involvement in the alleged harassment “Euroset” he denies (the primary source punctuation preserved):

“But I was really impressed that Mr. Malis really believes it’s all about competition. What really? Salvage conquers all? No, sorry it does not work when you are talking about LGBT ”

We will not make any conclusions from these statements, and will allow you to draw the appropriate conclusions. But if such a multi-step operation is really the work of PR-department of “The Messenger”, we can only applaud these employees and recognize that their bread these people eat is not in vain. Only express regret that Ksenia Sobchak is not posted to your “Twitter” payment orders, confirming that “sales” journalists retailer “The Messenger” and incidentally homosexual International. In conclusion, we can not help but give an opinion on this situation journalist Anton Krasovsky, which also has the right to exist:

In: Technology & Gadgets Asked By: [18454 Red Star Level]

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