Sony notes loss despite good PS4 and smartphone sales




Sony has its fiscal year 2013 ended with a loss of 910 million euros, despite an increase in revenue from gaming and smartphones of 38.5 and 29.6 percent respectively. In particular, the costs associated with a major reorganization led to the loss.

Almost all divisions of Sony, including those for gaming, phones, music and home entertaiment, booked more revenue in 2013 than in 2012. Only the camera branch saw sales decline by 2 percent. When gaming is the proper introduction of the PS4 responsible for the increase in revenue; Sony does not specify the sales of phones but the clear strategy Xperia smartphones seems to bear fruit. In home entertainment, according to Sony models in the upper segment which ensure more sales.

The Japanese technology company, however, did not finish. Strong sales Bottom line a loss of 128.4 billion yen was written, converted 910 million. In particular, the cost of the massive reorganization and shedding of the Vaio division of PCs had a negative impact on the results. The cost of leaving the PC market are estimated at 416 million euros converted. Sony also lists the costs for the introduction of the PS4 as one of the reasons.

For the coming year, expects Sony an increase in sales for its gaming, mobile phones and home entertainment branch, the latter must be given by an increasing demand for senior lecturers TVs. a boost By continuing restructuring costs Sony expects the coming year a loss of 50 billion yen, converted 357 million suffer.


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