Sony will make fewer models smartphones





Sony does not go as different models make smartphones, so has a top executive of the company said. The Japanese manufacturer has its prediction of how many units it will sell this year fiks lowered.

Sony does not allow himself about whether it will cut the number of cheaper models or that it will reduce its rate of release of Xperia S smartphones: In recent years every half year, the manufacturer of a new model for the high-end market. Initially, Sony pulled this way the backlog it had on the field of processors and screens, but now that backlog is not: in the latest Xperia Z2 for example, is the same Snapdragon 801-soc Qualcomm as in other high-end appliances and the same kind of IPS LCD with full HD resolution.

Besides fewer models go to sets in fewer countries release, says the manufacturer in a meeting whose business newspaper The Wall Street Journal report does. The surgery is needed, because the smartphonetak Sony suffered an operating loss, while it was a year ago, the most profitable branch of the group. Moreover, it is one of the few manufacturers that supplies of smartphones saw a decline compared to the same period last year, from 9.6 million to 9.4 million. Sony expects over the next nine months, approximately 33 to 34 million smartphones to apply. Man

Sony stressed that it will continue to operate in the smartphone industry. The Japanese electronics giant worked for many years with network company Ericsson in a joint venture, but after Sony had bought out his partner, the group put the smartphonetak only result.


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