Study: 45 percent of the UAE population are buying products through technical “GITEX Shopper”




A study conducted by the company “easier” that 45 percent of residents in the UAE are waiting to take advantage of offers “GITEX Shopper” to buy all their products from Information Technology.

The study also purchase decisions relied equally on the loyalty of the mark, and offers available through the shopping, while 12 percent considered that the price of the products is the determining factor in these decisions.

And looks about 40 percent of the population of the state to buy a set of tablets, or smart phones, or laptops, especially that can function as mobile and tablet together, while 20 percent is seeking to buy these three together.

There are 10 percent of the market for the purpose of buying a laptop computers dual function. The fall in the list of smartphones interest of 15 percent of the population, while the other 15 percent tend toward tablet devices, as the study highlighted the increase Aguenta tactile devices in the UAE.

It was announced the Dubai World Trade Centre , organizer and host of the exhibition “GITEX Shopper 2014” that for the first time ever will be allocated new areas to test products so made ​​available to visitors to the exhibition opportunity to test and experience the latest electronic devices and compare the performance and options.

It was on Wednesday officially opening ceremony of the second spring session of the exhibition “GITEX Shopper 2014”, the largest exhibition of consumer electronics shop in the area, which runs until Saturday, April 26 / April in Sheikh Saeed Halls at the Dubai World Trade Centre.
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