T-Mobile will stop MTV Mobile




T-Mobile is going to only two brands target the Dutch market: T-Mobile and Ben. Part of this strategy is that the company takes full control of Ben and stops MTV Mobile.

T-Mobile Ben was already part of T-Mobile and the virtual provider used the network of the parent company. Since 2008, when T-Mobile Ben back on the market again brought , it operated as a relatively independent unit with its own customer service instance. T-Mobile has decided, however, from 1 January 2015 to again take full control, allowing the commercial operation, operational management and customer service going to move to T-Mobile.

At the same time, T-Mobile with Viacom decided to stop MTV Mobile in the Netherlands. From January 1, no more subscriptions offered. Existing subscriptions continue to run and finish as the subscription expires. In 2013, T-Mobile took the license for the virtual provider of KPN.

The reason that T-Mobile is that it stops the provider only wants to continue with two brands in the Netherlands: T-Mobile as a “premium brand” and Ben for the lower price segment. That leaves the spokesman for T-Mobile Netherlands, Eric Dekker know in Tweakers. According to him, “bringing new life into the telecom market” Ben. Earlier this year, T-Mobile took all farewell virtual provider Simple. A year ago, stopped the group with wired internet.


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