“Telegraph knew at that Hyves acquisition would be less popular




Telegraph knew at that Hyves acquisition would be less popularThe Telegraph Media Group with the acquisition of Hyves knew in 2010 that the social network would be. Less popular So says the former director of Hyves. In the interviews Hyves and TMG assumed that there are 80 percent fewer users would be. Hyves Hyves reached its peak just before the takeover in 2010. During such discussions it was clear that Hyves would lose Facebook, it eventually says former Hyves director Marc de Vries in an interview with NuTech. “We knew that Hyves would go down.’s Why we spent at Hyves under TMG is that developers were great.” Without the acquisition Hyves developers had to lay off. Telegraaf Media Groep closed Hyves late last year as a social network and uses the best remembered as a games site. There were about 1 to 1.5 million active users at the time of closure, claiming De Vries. “You can still do some nice things with a website with 1.5 million active users.” Hyves was for many years the largest Dutch social network and was at the peak around 10 million active users, but after the acquisition that went rapidly downhill and left many users to include Facebook.


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