Twitter acknowledged the existence of a mistake

Dec

24

2016

Twitter acknowledged the existence of a mistake on the impact of advertising campaigns video standards
Admitted blogging platform mini Twitter conducting advertising campaigns video standards have the wrong accounts, has caused a bug in the final version of the Android platform application of the emergence of this problem, this error led to inflate video advertising standards by up to 35 percent.

And allowed blogging service for advertisers to know with respect to this error earlier this week, the company has re-excess amount of Vetoatir own advertisers who are affected by this special campaign video posted on the social network in the period between November 7 and December 12 / January issue the current first.

The company has cast in a statement released on Thursday blamed “technical error” appeared in the updated dedicated operating system Android company ‘s product, and said that this issue had been resolved, and stressed the statement wording vague somewhat that it had alerted the affected advertisers and they are confident that they solved the problem .

She explained the company “has recently detected the presence of a technical error in the application update service for clients Android, has the effect of that error on some video advertising campaigns between November 7 and December 12, and have worked to resolve them once discovered and inform the affected partners, we are confident that it has been solved.” .

The company said it will continue to monitor its systems to identify problems in advance, and it is estimated the confidence of customers to serve, and will continue to provide support and transparency to partners, and the incident comes at a time facing the company’s increasing pressure for the development of advertising sector and attract new users.

The company is facing many problems which have not been able during the second and third quarters of 2016 to add only 4 active users millions per month, also suffered from the departure of executives high level during this year, and has laid off 9 percent of all human work force during the month of October / November past the first including the team behind the video service hers “FINE” Vine.

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