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“Twitter” supply him to put up 15 new ad service to target users
Company intends to “Twitter” put a new set of advertising services targeting users of the social network, and during the next few months.
A report to the newspaper “Wall Street Journal” that the U.S. “Twitter” preparing to launch 15 new advertising service on the social network during the next six months, which is the network used by more than 241 million monthly users.
The report pointed out that the first advertising services, which the company intends to put forward, is a service that allows application developers to target users, “Twitter” ads for their applications.
It will provide “Twitter” for application developers targeting Tweets directing users via smartphones and tablet computers, the tweets, which will include a button to transfer the user to the download page for the application.
The report pointed out that “Twitter” to test new advertising service with a number of applications available on the store “App Store”, and current testers my service, “Square” for payment through mobile and “Spotify” musical.
The service is similar ad for the new company, “Twitter” with the service provided by “Facebook” application developers “Android” and iOS, which allows them to also target users of network applications for smart phones and tablet computers ads for their applications.
Service was “Facebook” ad for application developers have registered last year 245 million installation process by social network users for Total applications that have been announced using the service.
This, the report stressed that officials “Twitter” decided to launch a new advertising service dedicated to application developers during the next few weeks, during their meeting last week to discuss the new advertising services.
The officials discussed the “Twitter” how to put the new advertising services without causing any inconvenience to the user, especially advertising services that underpin the new social network administrators to achieve the expected profits this year.
The officials of the “Twitter” had expected, through detection for the company’s profits during the last quarter, from last year to increase profits year on year in 2014 to between 1.15 and 1.2 billion dollars.
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