Twitter tests ‘buy now’ button tweets




Twitter is experimenting with posting tweets about products in which a ‘buy now’ button is mounted. It is still unclear whether the social networking service is the ability to roll out its users wide.

Buy Now button on Twitter The website Re / code reports that they have encountered a number of tweets that ‘buy now’ buttons were found. in the mobile Twitter app The buttons, the user would not even send it to a store or another destination, but other Twitter users would have come at a click in some cases at a shop. The products shown were previously shared on Fancy, an app that focuses on the advertising of popular products.

It is not yet clear whether the purchase Twitter buttons in all its apps and websites are going to introduce; The company would not comment on the findings of Re / code.

What is known is that the social networking service is looking for new sources of revenue and ecommerce activities as one of the possibilities: it bought for 73 million euros converted Tap Commerce, a company for retargeting. Twitter has, among other signed a deal with Amazon to provide customers the store can add via a tweet. A product to the cart from Amazon

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