Verizon arranges for $ 1.3 million with FCC to use “super cookies’

Mar

9

2016

The US carrier Verizon will pay a $ 1.3 million settlement, converted 1.17 million, the telecoms regulator FCC. The company must pay this amount because it made use of so-called “super cookies” to show users targeted ads.

The FCC says in his announcement that Verizon unique headers, also called “super cookies” or uidh’s called injected in mobile traffic of its customers in order to identify users and then be able to show targeted advertising. This happened without the users knew this and this practice was not affected by the privacy settings of mobile devices. In addition to the payment amount must inform Verizon now users on the use of such headers and ensure that they are using an opt-in or opt-out choice. The FCC calls the practice so no complete halt and with a turnover of $ 131 billion in 2015, such a penalty for Verizon a drop in the ocean.

However, the fine through Access Snow, an international organization dedicated to a free Internet, seen as a victory for the rights of users. AccesNow-policy officer Peter Micek explains: “This action creates a positive precedent against the creeping followed on the Internet, which takes place worldwide, we assume that other regulators from Europe to India, take an example from the FCC and other telecom companies there. take note of. ”

On the basis of the tool amibeingtracked.com Access Snow suggested in an August 2015 report in which showed that users are tracked in multiple countries with super cookies, which are actually headers. That report revealed among other things that Vodafone made use of such techniques in the Netherlands, which caused some commotion. Later turned out , however, better than expected, but because it was used in a limited number of cases.

In October 2014 it was partly through the work of the organization ProPublica publicly known that Verizon unique headers used to identify users. In December of that year, the FCC began an investigation, which revealed that this practice since the end of 2012 was conducted by Verizon.

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