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Developers of Fitting Reality created a virtual fitting room, which allows the user to online stores through photography full-length to see how it will sit one or another thing.
The unique technology calculates the parameters of human contour on the basis of photographs and entered data growth. To use the service on a page online store, the buyer must click “try”. The user will be prompted to upload your photo to the site in full growth – just one, as long as her humans were not crossed his arms and legs – and write their growth.
“Photography, called Shape ID, created from two to five minutes, processed on the server and create a virtual mannequin man who is not visible to the user. When a regular user clicks the “try”, he sees his picture on it, and its chosen thing, “- says Inga Nakhmanson, CEO and founder of the company Fitting Reality.
According to Inga, during the virtual fitting fabric material is taken into account, its properties and size. A person sees is really sit on it or that wear: worked shadows, folds on the figure. For this shop, which will establish service, you need to digitize their products and designers startup Fitting Reality – create a virtual pattern using a special editor. New service launched in the summer of 2013. Clients of the new development has become somewhat foreign online stores and one Russian retail chain.
“I believe that our technology will affect the increase in sales because of the fact that we were able to find out, the person begins to try on at your photo all the things that are available with this button. Because that is curious, interesting. An increasing number of requests from five to seven times. The more one looks, the more it is likely that it is something like “- sure Nakhmanson.
The development of the Russian company praised the Prime Minister of Russia Dmitry Medvedev during the Moscow International Forum “Open Innovation”. In early 2014, the founders Fitting Reality going to start actively promoting your product to the Russian and western markets.Viewing:-239
Tags: Virtual fitting
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